Spotify has emerged as one of the top platforms for music streaming providing numerous avenues for artists and content creators. Growing your presence on Spotify is important if you want more streams, followers, and exposure, whether you are a solo artist, a host of a podcast, or a record label. So, in this article, we will be diving into the tried-and-true methods of getting your music out there and gaining some followers on Spotify.
Optimize Your Spotify Profile
A good profile is vital to drawing in new listeners whilst maintaining the attention of existing ones.
1. Use a Professional Artist Bio
Keep it short and sweet for your Spotify bio. Talk a little about your background, musical experience, and influences. This both brings attention to your profile and assists with Spotify’s search algorithm regarding SEO rankings.
2. Upload Good Quality Profile and Cover Photos
Your visuals matter. A high-quality profile picture and cover image confer credibility and make your profile stand out visually.
3. Customize Your Spotify URL
Having a custom Spotify URL will help your fans find your profile easier and share it at the same time. There is a way in Spotify for Artists that you can edit your profile to have a custom URL.
Leverage Spotify Playlists
Getting on playlists is one of the most effective ways to get exposure on Spotify.
1. Submit Your Track to Spotify Editorial Playlists
Editorial playlists will skyrocket your streams, and Spotify has an actual editorial team that curates playlists. Submit your songs via the Spotify for Artists submission tool for a chance to be added to these major playlists.
2. Get Featured on User-Generated Playlists
However, there is a great chance of boosting your reach with user-generated playlists. Try to get in touch with curators of major playlists and have your tracks featured on playlists.
3. Create Your Playlists
One way to become more discoverable is to curate your playlists comprising your music and similar artists. These playlists should be promoted through your social networks.
Boost Your Spotify Presence with Lenostube
If you are looking to grow your Spotify plays/saves/followers with organic and daily gains, choose to get Spotify boost service through Lenostube. The only Spotify service on their platform, but the best Spotify service in the game. Real Spotify plays allow you to get a natural adrenaline boost, bringing you the genuine audience you deserve.
Be Social on Social Media
Use social media. Social media is also a great way to develop a fan base and send traffic to your Spotify profile.
1. Share music across multiple platforms.
Post your new releases on Instagram, TikTok, Twitter, and Facebook. Think about how you can get your audience to engage: share excerpts, behind-the-scenes shares, participatory stories, etc.
2. Work With Influencers And Other Artists
Work with influencers and other artists. Find some of their work that you can cross-promote, and return the favor.
3. Use Paid Advertising
Use Facebook and Instagram ads to target Spotify listeners, and watch your plays and follower count soar!
Set Your Releases to be Relevant
With a carefully timed roll-out, music can have an even bigger impact.
1. Choose the Right Release Date
Fridays are great for rolling out music because Spotify updates playlists on Fridays, and that increases the chances of making it in new release spots.
2. Utilize Pre-Save Campaigns
This is good because pre-save campaigns cause fans to add your upcoming release to their library before it even drops, giving you a head start on getting ear traffic.
3. Release Music Consistently
Regular releases ensure you remain relevant, which in turn boosts your chances of appearing in an algorithmic playlist.
Take Advantage of Spotify Promotional Tools
There are some built-in tools on Spotify you can use to improve your visibility.
1. Utilize Spotify Canvas
Spotify Canvas is a feature that enables artists to create short loop videos for their music tracks.
2. Enable Spotify Marquee
Spotify Marquee is a promotional tool for Spotify, which lets you push your music or podcast to potential listeners, inviting them to listen and click the follow button to become one of your new fans.
3. Leverage Spotify Ad Studio
Spotify Ad Studio lets you create your own audio ads that target an audience and point listeners towards your profile.
Encourage Fan Engagement
Engaging is what will help you build a loyal fan base.
1. Interact with Your Listeners
Comment back to your followers, answer via comment on social media, and hold Q&A sessions—find ways to connect with your followers.
2. Host Exclusive Releases and Giveaways
Giving fans a reason to follow your profile—like exclusive tracks, behind-the-scenes content, or a giveaway—can be beneficial.
3. Perform Live and Promote Your Spotify
Live gigs—in person or through something like Instagram Live—are a chance to connect potential first-time listeners to your Spotify profile.
Analyze Your Performance and Adjust Strategies
Measuring where you are can aid in the fine-tuning of your path.
1. Use Spotify for Artists Analytics
Spotify for Artists analyzes your streams, listeners, and playlist placements so you can make better decisions.
2. Try Out New Marketing Techniques
Try different methods of promotion and see what works best, then adapt your strategy.
3. Focus on Retargeting
Retarget Previous Listeners with Facebook & Instagram Ads It only makes sense to target the people already aware of you.
Conclusion
An approach regarding how to grow on Spotify requires some strategic planning, frequent engagement, and marketing efforts. From profile optimization, playlists, and promotional tools to audience engagement, all can help you increase your streams, followers, and overall visibility. Also, get a safe and powerful Spotify boost with baby-driving luxe services like Lenostube’s. Keep at it, measure your outcomes, and adjust and adapt your approach in the long term.
